Marketing Manager Business Development Manager

This position is for leading manufacturing company in Richmond Hill, Ontario.
This position reports to: General Manager

Key Job Responsibilities:

• Manages the marketing of new and existing packages as directed.
• Acts as primary marketing contact for specific product projects, providing sales support.
  Develops and executes marketing programs for such products as necessary.
• Provides primary and secondary marketing tools (brochures, presentations, etc.) for the
  sales force in order to generate additional beverage packaging product sales.
• Acts as primary contact for evaluation of new products and is responsible for evaluating
  consumer perspectives of such products. Coordinates with R&D, market development, and
  new product development to ensure new container ideas are properly assessed,
  developed, and that there is a marketing strategy to bring them to commercial reality.
• Provides and/or presents marketing and innovation presentations to current or prospective
  customers.
• Determines what marketing tools (brochures, website, advertising, promotional pieces) are
  needed, coordinates with corporate public affairs or outside firms to have them executed
  properly and maintains marketing materials in a central repository.
• Acts as primary marketing contact for evaluation of new products, and provides support
  where necessary. Develops strategies to stay close to our customers’ marketing and
  product innovation personnel.
• Develops and maintains contact with marketing contacts at our customers and prospects.
• Develops and maintains database of appropriate brand and other marketing contacts at
  our customers for specific ideas.
• Acts as primary driver of our involvement in trade show participation and maintains
  contact with industry organization.

Position Requirements:

• Broad training in a related professional field usually acquired through college level
  education or work related experience.
• Job related experience for 5 years minimum, preferably in marketing for a food
  service/food packaging company.
• Sales and marketing principles, practices, nomenclature, and procedures, generally accepted managerial practices and procedures, production practices, legal practices, business principles and practices, and the international market
• Significant experience and/or relevant college or graduate level coursework in consumer product marketing, new product marketing plans, development of sales plans for new products, market research, marketing communications, and market intelligence.
• Ability to provide management review and control over sales and marketing work
  concerned with the development/modification of products, structures, or processes
  as part of the sales and marketing function.
• Strong leadership skills and ability to manage complex sales environments.
• Strong cross-functional leadership skills and the ability to influence others.
• Ability to manage a P&L, making appropriate trade-offs to achieve end results.
• Excellent project/process management skills.
• Sales skills including negotiation, account management, account penetration, strategic selling, category management and leading edge sales strategies.

MINIMUM QUALIFICATIONS:

• Bachelor's degree required, MBA preferred.
• 8-10 years previous sales experience with at least 4 years in food service/food packaging
  channel.
• Experiencing managing broker organizations and/or direct sales in consumer goods.
• Approximately 30% travel required

HOW TO APPLY:

Please send your resume to resume@gc-employment.com